The LPC Group prides itself on product innovation and new product development. The company has been in business of producing household paper for more than 28 years and in that time has been involved in a wide range of new products across all 3 product categories of Toilet Tissue, Kitchen Towel and Facial Tissue.

The LPC Group has a proven track record for developing new products that fit our retail partners’ requirements, utilising our flexible manufacturing processes and market knowledge to ensure products manufactured meet the consumers’ expectations.

LPC’s investment in technology ensures that there is a constant stream of product innovation in development. Recent projects include:

• The development of a Luxury Toilet Tissue which is proven to be Softer, thicker and stronger than the UK’s leading brand in independent laboratory and consumer panel tests.
• A through-air-dried kitchen towel that is stronger when wet and as absorbent than the UK’s leading brand in independent laboratory tests.
• New Quilted and macro Embossed toilet tissue patterns for added softness.
• New Aloe Vera toilet tissue and Balsam facial tissue applications for additional soothing comfort.
• Scented cores for Toilet Tissue and Kitchen Towel with a variety of perfumes.

Design

The packaging and base sheet design of household paper products are important to the consumer at the point of purchase and in the case of Facial Tissues, Tableware and Napkins, consumers are also influenced by the designs that compliment their home interiors.

LPC place a strong emphasis on pack and base sheet design that is supported by a strong in-house design and marketing team that has excellent relationships with the external agencies used by our retail partners. Our marketing team has gained years of experience creating innovative household paper products for our retail partners. As part of our in-house services, LPC will present retailer buying and marketing teams with the latest trends in the retail environment and home interiors including mood boards, concepts and samples.